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Behavioural Design Learning Services

Learning Services Design and Innovation Learning Behavioural Design

Behavioural Design Learning Services

Behavioral design is a discipline that applies principles from psychology and behavioral economics to design products, services, and environments that influence human behavior in desired ways. It involves understanding how people make decisions and designing interventions to encourage specific actions or outcomes, often focusing on nudges, incentives, and user experience design to achieve desired behavioral changes.

Our Framework for Behavioural Design

Our Solutions under Behavioural Design

1

Day

Orientation

To familiarize with the approach and language of Behavioral design

2-3

Days

Agile Project

To learn the tenants of Behavioral Design

STEP

01

Creating a light house

  • Sr. leadership Design Thinking workshops
  • Communicating stories across the organization
  • Identifying themes and creating accountability
  • Output –
    • Sr. leadership mindset nudged and they are open for a new approach
    • Business themes identified for larger experimentation

STEP

02

Building the belief system

  • 16- week Design Thinking and Agility journey with select people
  • Communicating the output and impact across the organization
  • Output –
    • Working POCs delivered around business themes
    • Business impact measured
    • Nudged mindset, built skillsets, belief system activated
    • Waves of inspiration across the organization

STEP

03

Taking larger leaps to build a movement

  • 16- week Design Thinking and Agility journey with running in parallel
  • 2-4 hour Design Thinking & Agility masterclasses launched for mass awareness
  • Communicating the output and impact across the organization to make this journey aspirational for people
  • Output
    • Working POCs delivered across business themes
    • Business impact measured
    • Nudged mindset, built skillsets, belief system activated
    • More and more number of people want to participate in this journey

STEP

04

Enabling the support ecosystem

  • Create internal Design Thinking and Agility Masters
  • Consolidate efforts by forming a Design & Innovation office
  • Create more opportunities and avenues for people to participate in innovation activities
  • Output
    • Internal capability created around Design Thinking and Agility
    • Internal Design Office created to continuously drive the innovation agenda
    • More initiatives launched around customer centric innovations

STEP

05

Evolve

  • Business model design workshop
  • Business model innovation workshop
  • Business storytelling workshop
  • Pitch deck design services
  • Output
    • Product implementation plan with KPIs
    • Investments and returns
    • Business model/ case
    • Investor pitch deck

STEP

06

Plan

  • Product planning workshop with product owner
  • Team realignment and onboarding sessions
  • Sprint planning workshop
  • Output
    • Clearly define product PBIs/ User stories
    • Product development teams formed
    • PBI/ user stories prioritized for sprint 1

STEP

07

Execute & Reflect

  • Agile coaching services
  • Development & testing within sprint
  • Daily standup meetings
  • Sprint review planning and preparation workshop
  • Sprint review
  • Sprint retrospective
  • Output
    • Digital working increments

STEP

08

Sustain

  • Service, system and process design workshops for continuous innovation
  • Output
    • Service innovation ideas added to the system roadmap

STEP

09

Launch & Go to market

  • Launch kit design services
  • Got to market planning workshop
  • Output
    • Brand kit for the product
    • Marketing strategy for the product
    • Sales and business development plan

Expected Outcomes of Behavioural Design Learning Program

01

Behavioral design skillset

02

Behavioral nudges through applications

Why Choose Our Behavioural Design Learning Program

Our Behavioural Design Learning services help individuals and teams see the bigger picture, make strategic decisions, and drive meaningful change across business ecosystems. Through real-time practice, participants gain the confidence to handle complexity and design resilient systems.